Becoming a rainmaker involves a dynamic blend of strategic thinking, relationship-building, and continuous self-improvement.

It’s about nurturing meaningful connections that not only foster growth but also drive revenue.

Join us in this webinar where we’ll delve into the essential elements of rainmaking and provide actionable takeaways to help you excel in your field.

Takeaway Points:

🔹 Defining Your Personal Rainmaker Journey
🔹 Rainmaking vs. Traditional Salesmanship
🔹 Leveraging Your Unique Strengths for Rainmaking Success
🔹 Community Impact and Reputation Building
🔹 Understanding Clients’ Needs Through Storytelling

Date: Wednesday Oct 11, 2023
Time: 12 PM – 1 PM ET
Cost: FREE

At the end of the webinar, we will host an open Q&A session.

Can’t make the date? Sign up anyway! A recording will be sent out to all registrants after the event.


Murray Neilson
Business Development
Nicola Wealth

Murray was born and raised in Vancouver and has been in the financial services industry since 1973 working with family businesses, entrepreneurs, professionals and retirees.

With a keen interest in people and the highly developed skill of intuition, Murray works hard at listening to clients to make sure they are “heard” and understood. With this information in hand he takes great pride in assembling the right team of experts who delve into designing custom solutions whilst making sure the client’s needs are truly take care of.

Murray is a member of Advocis and a charter member of CALU. Over the years he has been involved with many industry and community activities either as a speaker or committee member.

Industry involvement:

  • President Vancouver Life Undrwriters Association
  • Chairman Terry Fox “Marathon of Hope”
  • Speaker at Million Dollar Round Table
  • Speaker at Top of Table and other industry events
  • Committee work Vancouver Club and Shaughnessy Golf and Country Club
  • Program committee CALU (Conference for Advanced Life Underwriters)


Norm Trainor
Founder & CEO
The Covenant Group

Norm founded The Covenant Group in 1995. He is a recognized leader in the field of Training and Development, having worked in the industry for over 45 years, exercising his passion for helping professionals and organizations achieve their well-defined success.

His areas of expertise include strategic leadership, executive coaching, business strategy, marketing, sales & client service.

Norm is an international speaker; the author of the best-selling books, The 8 Best Practices of High-Performing Salespeople, The Entrepreneurial Journey and The Business Builder; and has written articles for various leading publications in North America and internationally.

Norm was named one of “The 20 Most Innovative People in Insurance” by LifeHealthPro in 2015.