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Sales

January 10, 2024

Unlocking High-Net Worth Prospects: The Infinite Game Strategy

In the pursuit of unlocking high-net worth prospects, Stan Summers found himself in the aftermath of two unsuccessful business cases, sparking concerns about potential missteps with his affluent clientele. Stan's Professional

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November 13, 2023

The Power of Three: Making Money, Spending Time, and Making a Difference

There's a saying: "If something is really important to you, you'll find a way to do it. If it's not, you'll find an excuse." This means that if you really

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November 16, 2022

How to Double Your Revenue in 2023

The best form of Marketing is still Word of Mouth. For example, most people chose their financial advisor through Social Inclusion. Their advisor is someone they know in their Social

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March 28, 2020

How to Craft a Successful Value Proposition and Stand Out in Your Industry

To attract the right clients, high performers put a lot of thought into the Right Value Proposition. In communicating their Value Proposition, the starting point is understanding how people make

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March 9, 2020

The Importance of the Value Proposition for the Success of Every Business

If you're running a business, it's crucial to understand the power of emotional connections in selling situations or buying cycles. Why? Because people often make decisions based on their emotions

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November 1, 2019

How We Should Think About Marketing & Sales

Many of us get an icky feeling when we think about marketing or sales. Yet we do marketing and sales all the time. Every time you convince a friend to

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