Performance Press
Corporate Social Responsibility Is Not Detrimental When Done Right
In past posts, I have discussed the importance of entrepreneurs and businesses giving back to their communities through their time, talent or treasure. These socially minded activities work not only to serve your stakeholders, improve the lives of others and allow you to focus on causes near to your heart, but also provide opportunities for networking and even marketing your business. I [...]
Business Philanthropy Comes in Many Forms
Having too narrow a view of what constitutes a commitment to the community can prevent your business from getting involved in corporate philanthropy. Yet it's possible to contribute to nonprofits not only through monetary donations, but with the gift of your time and/or your talents. A firm may not have the extra revenue to write a check in support of a cause or local charity, but [...]
Align Business Decisions With Your Values Every Day
Although the News of the World phone-hacking scandal came to a head more than one year ago, the story continues to serve as a prime example of what can go wrong when a business' operations become too far removed from its core values. The incident also sparked debates about internal and external governance, media ethics and corporate responsibility. A lack of oversight and a failure to drill the [...]
Pro Bono Work Benefits the Public and Your Company
When you are focused on building your business, offering services for free may sound like it should be at the top of your What Not To Do list. After all, why give away what you can charge for? However, while pro bono work does not bring in money, it can have a plethora of other important benefits that should not be overlooked. "Pro bono" is an abbreviation of the Latin phrase "pro bono [...]
Establish Employee Engagement by Defining Roles and Expressing Value
When you start your own business, your approach to hiring staff may consist of just picking those capable of coping with an increasing workload, resulting in a patchwork of skills and responsibilities. Yet to create a sustainable, well-organized company, it's not enough to find skilled, capable employees - you also have to keep them. A recent study suggests that demonstrating to the staff in your [...]
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