Business & Financial Management
Practical tools and strategies for managing operations, resources, and finances to build sustainable, profitable enterprises.

Five Financial Levers to Manage Business Growth
The most effective way to control the growth trajectory of your business is to align five financial levers with your marketing, sales, and service initiatives. The five financial levers are: Product & Service Mix Size of Sale Number of Sales...
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The Art of Making Tough Choices: Strategies for Merciless Decision-Making and Merciful Execution
Planning is about putting the ducks in a row. Between strategy and planning we find a lot of emotions.
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Willpower, discipline, and self-control will not make the difference. Try this instead
When you ask the enormously successful to what they attribute their success, they often say things like hard work, dedication, commitment, and sometimes whatever version of God they believe in. Though all of these are important, the vast majority of...
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Word of Mouth is the Most Powerful Form of Marketing
A good approach to marketing starts with the impact you make on clients. Our tendency is to think about marketing from the perspective of attracting new clients.
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The Blind Spot that Could End It All for Your Business
As trusted advisors, we often learn that many entrepreneurs are running their business cash on cash. It might surprise you to learn that the financial aspects of their business are often in shambles for most “successful” entrepreneurs.
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Why Financial Statements Are Important?
Financial management is critical to the ongoing health and vitality of a business. Financial statements are the vital life signs that tell how the business is doing.
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Prepare Yourself for the Post-Pandemic Shift
I’m afraid my children will remember COVID-19 as one of their favorite times because Dad was home. The statement above is etched in my mind as one of the stand-out moments of 2020.
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Six Counterintuitive Ways of Achieving Your Goals
Goal setting is arguably the most important part of success. When we set goals, however, we often leave out the most crucial part—the process.
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How to Thrive in Business and in Life
Networks are a primary source of wealth creation. How do you build a network that allows you to thrive in business and in life.
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Gifts Hidden in Darkness: How Will You Be Remembered, Post COVID-19?
“Someone I loved once gave me a box full of darkness. It took me years to understand that this too, was a gift.
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How Testing Assumptions Can Improve Performance?
The lowest load-bearing part of a building is usually referred to as the foundation. The foundation of a building determines the kinds of adversities a building can withstand.
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Building the Resilience to Transform Conflict
We encounter conflict as long as we are in relationships and have jobs, responsibilities, and tasks to be completed. It is time for us to recognize that conflict is not the problem; our response to it is.
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Intergenerational Wealth: Are You Yoking?
When we hear the term “Baby Boomers” our minds tend to be flooded with thoughts about succession planning and the so-called “Great Wealth Transfer”. What if I were to tell you the biggest succession opportunity for Baby Boomers and their...
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These 4 Simple Guidelines Can Transform Your Organization
There is a great story on business performance, from Harvard professors Donald Sull and Kathleen Eisenhardt who write and teach on strategy and decision-making. They tell the story of a private equity firm that bought a portion of a government...
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How To Assign Tasks Effectively & Be a Successful Business Builder
The following is based on one of The Covenant Group’s clients, Robin Froner. All of the names and telling details have been changed to preserve client privacy.
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“The Covenant Group has a proven program that will help us grow. Any company looking to take the next step in its development should be involved in The Business Builder.”

David Sung CFP CLU RHU
President, Nicola Wealth Management
300%
Typical revenue growth our clients experience
27+
Years of helping people
80%
Clients who experience 50-200% growth in 12-30 months
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