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Performance Press

Why Sales Is Not a Dirty Word?

Why Sales Is Not a Dirty Word?

For many, sales and acts of selling feel slimy. When they think of sales, they imagine the stereotypical used car salesman or a con artist like the one featured in The Wolf of Wall Street.

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By Keita Demming | November 17, 2020 | Mastering the Sales Conversation, Effective Sales Strategy, Sales, Engaging Your Clients, Client Engagement, Client Experience
In Today's Zoom World, Conversational Selling Matters More than Ever

In Today's Zoom World, Conversational Selling Matters More than Ever

To build meaningful relationships, you must master how to ask the right questions and truly care about the answers. When you do, your clients will notice.

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By Norm Trainor | November 17, 2020 | Mastering the Sales Conversation, Effective Sales Strategy, Sales, Engaging Your Clients, Client Experience, Client Engagement
The Importance of the Value Proposition for the Success of Every Business

The Importance of the Value Proposition for the Success of Every Business

You attract the right clients by demonstrating the value of what you do. The clarity of your Value Proposition drives everything.

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By Norm Trainor | March 09, 2020 | Sales
How We Should Think About Marketing & Sales

How We Should Think About Marketing & Sales

Many of us get an icky feeling when we think about marketing or sales. Yet we do marketing and sales all the time.

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By Keita Demming | November 01, 2019 | Marketing, Sales
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